# Affinity Lancashire > Mediated Wiki article. Canonical URL: https://mediated.wiki/source/Affinity_Lancashire > Markdown URL: https://mediated.wiki/source/Affinity_Lancashire.md > Source: https://en.wikipedia.org/wiki/Affinity_Lancashire > Source revision: 1354987533 > License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/) Shopping mall in Lancashire, England Affinity Lancashire Location Fleetwood, Lancashire, England Coordinates 53°55′00″N 3°00′54″W / 53.9167°N 3.0151°W / 53.9167; -3.0151 Address Affinity Lancashire Anchorage Road Fleetwood Lancashire FY7 6AE Opened 1995; 31 years ago (1995) Previous names Freeport Fleetwood Developer Savills UK Ltd Owner Frasers Group Stores 40+ Parking 700 Website affinityoutlets.com/lancashire **Affinity Lancashire** is a shopping and leisure [outlet](/source/Outlet_store) in the port town of [Fleetwood](/source/Fleetwood), [Lancashire](/source/Lancashire), England. It is owned by [Frasers Group](/source/Frasers_Group) and managed by CBRE.[1][2] Affinity Lancashire is located adjacent to Wyre Dock and marina. Retailers include - [Body Shop](/source/The_Body_Shop), [Cadbury](/source/Cadbury), [Claire's Accessories](/source/Claire's), [Clarks Outlet](/source/Clarks_Shoes), [Mountain Warehouse](/source/Mountain_Warehouse), [Hallmark Cards](/source/Hallmark_Cards), [Regatta](/source/Regatta_(clothing)), [Home Bargains](/source/Home_Bargains), [Next](/source/Next_(retailer)), [Sports Direct](/source/Sports_Direct), Moss Bros, The Fragrance Shop and [The Works](/source/The_Works_(retailer)) among others. They currently home over 40 named brands.[3] The centre claims up to 60% off [RRP](/source/List_price), with new season and outlet stock available in stores. It is home to several other hospitality retailers, including [McDonald's](/source/McDonald's), [Costa Coffee](/source/Costa_Coffee) and the Coffee Box & Bistro. The site opened on 11 July 1995 as Freeport Fleetwood and was part of a regeneration scheme for the docks. In 2006 the outlet received a £8.6 million revamp which included the opening of new stores and dozens of new jobs. In 2018 the centre went through a re-branding and was renamed Affinity Lancashire.[4] This change was part of the relaunch of the previous Freeport branded outlet centres group across the UK; Affinity Lancashire, Affinity Staffordshire, Affinity Devon and Affinity Sterling Mills.[5] The outdoor centre is dog-friendly and is known for its seasonal, free family events. Affinity Lancashire has parking spaces for up to 700 vehicles and ten coaches. It is served directly by the [Blackpool Transport](/source/Blackpool_Transport) bus service 1 and is a five-minute walk from the [Fisherman's Walk tram stop](/source/Fisherman's_Walk_tram_stop) on the [Blackpool Tramway](/source/Blackpool_Tramway). The centre is fully accessible and provides free wheelchair hire. ## References 1. **[^](#cite_ref-Contact_Us_1-0)** ["Contact Us"](https://www.freeport-fleetwood.com/plan-your-visit/contact-us/). Freeport Fleetwood. Retrieved 13 July 2017. 1. **[^](#cite_ref-2)** Group, The Completely; Oliver, Jack (12 August 2025). ["Affinity outlet shopping portfolio reaches 98% occupancy"](https://news.completelyretail.co.uk/frasers-groups-affinity-outlet-shopping-portfolio-reaches-98-occupancy/). *Completely Retail News*. Retrieved 22 December 2025. {{[cite web](https://en.wikipedia.org/wiki/Template:Cite_web)}}: |last= has generic name ([help](https://en.wikipedia.org/wiki/Help:CS1_errors#generic_name)) 1. **[^](#cite_ref-Stores_3-0)** ["Stores"](https://affinityoutlets.com/lancashire/stores/). Freeport Fleetwood. Retrieved 13 July 2017. 1. **[^](#cite_ref-4)** ["Fylde coast shopping outlet finds Affinity for its new name"](https://www.blackpoolgazette.co.uk/news/fylde-coast-shopping-outlet-finds-affinity-its-new-name-1027517). *Blackpool Gazette*. 27 May 2018. Retrieved 4 June 2022. 1. **[^](#cite_ref-Shopping_Mecca_a_Huge_Boost_for_Jobs_5-0)** Blackpool Gazette (29 March 2006). ["Shopping Mecca a Huge Boost for Jobs"](http://www.blackpoolgazette.co.uk/news/business/shopping-mecca-a-huge-boost-for-jobs-1-370863). Johnston Publishing Ltd. v t e Shopping centres in North West England Cheshire Cheshire Oaks Designer Outlet Grosvenor Shopping Centre Runcorn Shopping City Cumbria Dunmail Park Greater Manchester Manchester Afflecks Manchester Arndale Barton Arcade Manchester Fort Royal Exchange Elsewhere Ashton Arcades Clarendon Square Shopping Centre Grand Arcade Merseyway Shopping Centre Middlebrook Peel Centre Salford Shopping Centre Swinton Square Trafford Centre Lancashire Affinity Lancashire Fishergate Shopping Centre Houndshill Shopping Centre The Mall Blackburn St George's Shopping Centre Swan Court Shopping Arcade Merseyside Liverpool Clayton Square Shopping Centre Liverpool One Liverpool Shopping Park Metquarter New Mersey Shopping Park St Johns Shopping Centre Elsewhere Marine Point New Strand Shopping Centre Prescot Shopping Centre Pyramids Shopping Centre Defunct The Galleries --- Adapted from the Wikipedia article [Affinity Lancashire](https://en.wikipedia.org/wiki/Affinity_Lancashire) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Affinity_Lancashire?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.